You would think that because we are in a recession that the vintage industry would be suffering tremendously, but it is quite the contrary. Many people are investing in quality apparel due to the recession so that they can have a wardrobe that is unique and in addition one that last longer. This is where companies like The Vintage Scarf come in, providing customers with quality products with a unique and personal touch to them. Paula who is the owner of The Vintage Scarf adds a personal touch to each scarf that she sends out by ironing and folding them herself before shipment. She takes great pride in her craft and TalkisCheep.com would like you to get to know her and The Vintage Scarf better.
TIC: Why did you decide to start The Vintage Scarf?
The Vintage Scarf: I started out selling on eBay in 2000 it started with a few things I had and then I got hooked! It was a nice hobby and made some extra money. Last year in 2009 I wanted to sell in a niche market. I got a vintage scarf in the mail from my mom and just started looking at it and thinking about the history and the name The Vintage Scarf popped in my mind. I was laid off from my job and decided in between looking for a job I would pursue my dream. It gave me that push that you better try to do what you want to do.
After a year and still looking for employment I am still dedicated to The Vintage Scarf.
TIC: How did you come up with the concept and name for the company?
The Vintage Scarf: I got a vintage scarf in the mail from my mom and just started looking at it and thinking about the history and the name The Vintage Scarf popped in my mind. It is so there. People can’t mistake what I sell. lol
TIC: What does your business specialize in?
The Vintage Scarf: One of a kind Vintage Scarves and Scarf Accessories
TIC: During this recession have you had to create any innovative products or services that reflect the times such as discount some of your vintage items?
The Vintage Scarf: My prices are already priced lower than most. But I do offer discounts and specials to people who sign up for my newsletter. Example: I might have 50% off for a week. I also offer free shipping all the time.
TIC: What differentiates The Vintage Scarf from other vintage companies?
The Vintage Scarf: With The Vintage Scarf everything is done by me. I iron each and every scarf, I take the photo’s, I maintain the website and when someone calls they get me. When someone purchases a scarf I send them a hand written thank you card.
TIC: How are you currently promoting your business?
The Vintage Scarf: I am on Twitter, Facebook, Linkedin. My scarves are on other peoples websites.
TIC: What advice would you give other individuals who are trying to break into the Vintage Industry?
The Vintage Scarf: You have to be serious about your business. I have been at it a year now and it is still not bringing the income I need to be able to do this full time. If you give up too soon you never know what might have happened. If something doesn’t work try something else and so on. You have to be consistent in your marketing and your product. And the most important thing is you have to believe in it.
TIC: What does the word entrepreneur mean to you?
The Vintage Scarf: Someone who follows their dreams.
You can learn more about The Vintage Scarf by visiting their website www.TheVintageScarf.com and for the latest updates Follow them on twitter @TheVingtageScarf
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